Average Spend per Visit – The amount of money on average that is spentĀ on both Treatments and Retail when some one visits your salon or when they have a treatment. If you are able to increase your Average Spend per Visit on an ongoing basis you will either be increasing your overall revenue consistently – providing you keep the same number of clients. Or you would be able to generate the same amount of revenue while requiring fewer clients or performing fewer treatments and saving you time.